Skincare

Diverse children laughing and playing in the mud, representing Earth & Halo's stance on letting kids be kids.
3 min read
Let Kids Be Kids: Why We Will Never Market to Children

A new skincare line for 3-year-olds just launched, and it represents a shift in corporate culture that breaks my heart. While our ingredients are safe enough for a child, we refuse to view childhood as a market segment. Read why Earth & Halo is drawing a line in the sand: children need mud pies, not 10-step routines.